Cheat Code Crate is a monthly subscription box designed for gamers. It is for people that love games or people do a lot of sitting in general.

BRIEF
Client: "We have designed a program to attract gamers to want to workout and get healthy. They will be receiving a monthly box with cool workouts and information on health that will be related to video games so that they will be excited to workout."

DESIGN PROCESS
Since gaming and exercise are activities that nobody usually thinks are related to each other, the challenge of this project was to represent both in the same design and that it makes sense.

The concept that I presented to the client was the idea of ​​a character who is clearly a gamer, playing video games with one hand and exercising with the other. This made it seem like it was fun and easy to do.

The client loved the concept.

The only thing left to do is some color tests and different expressions on the character's face until we find the perfect match.