Brief:
"The site, Hemligg, will be a community for normal people that has an interest in sex and a desire to secretly find acquaintances with similar minds and intentions. Either for private discreet meetings IRL or just exchanging thoughts online. Basically it's a community for normal people with a common interest, sex.
The first part of the name Hemligg "Hem" is swedish for "Home" and the second part "ligg" is swedish for "nookie". "