As the exigence of simplicity grew in the contest's host feedback, i raised the level.
This time, the client wanted something with the trinity composed by SIMPLICITY, GREEN (nature) and COLLABORATION with a touch of Rebel. Some of the pillars of the brand's mission.
My response was this 3 minimal lightining icons that represents a rebel atitude of nature. A powerful strike caused by a collision. In this case, representing the company COLLABORATIONS as a plus.
Pictures by
Corey Motta
El Carito
and Wout Vanacker.