This was actually an interesting problem to solve. The client wanted to emphasize the fact that they were a learning resource ("U" as in university) and also wanted to include "you?" to ask a subtle question to the prospective student if they were an entrepreneur or not. The conditions were that the logo must include the name as is: "Entrepreneur, yoU?" These restraints, in addition to color palette preferences, I think I created something that not only gets the point across in the most direct way, but looks simple and attractive.