Trendy and clean design. A mix of turquoise and see blue refreshing colours makes this logo stand out, have just the right amount of colour yet still stays classy.
The hand with the weight shows the freedom, strength, and passion that working out can bring. The combinations of colours and the feminism vibe of the logo makes it stand out specifically for women as the target audience. It expresses victory and and the light shadow that falls adds a slight motion to the still image.