Hotel located under a mountain with gentle indication of trees over the roof of a building pared with vintage font.
The client wanted a logo to involve a picture of his hotel and to make some connection with a mountain. With I played a bit with rearranging the words and decided to put more emphasis on the "Avon" so I made it bigger and put it next to the hotel. As I had to implement mountain and the street name, I've separated the mountain on top of the building with some tree silhouettes in negative space and the name of the street had it's place beneath the hotel.