After working together on the Crystal Candles Collection, the client asked me to design the labels for a new line consisting of fun cannabis related quote candles.
The quotations on each label are paired with matching hand drawn graphics. The theme of the drawings is magic and space, depicting stars, moons, cannabis leaves, crystals and sparkles.
The customized typography is complemented through various hand drawn elements, giving the design a personalized, handmade feel. These decorations also help in placing emphasis on the quote rather than on the drawings.
The use of monochromatic colours also places the emphasis on the centerpiece of the design, the quotes, while the small graphics find their place as a background pattern.
The ornaments on the text connect the text to the background decorations creating consistency between two opposite styles: the organic forms of the hand drawings and the clean, sharp edges of the sans serif typeface.