Primary logo is the owl logo looking up at the North Star. This logo features both symmetry in the owl and asymmetry with the star on the side. The secondary logo features the A and M of Amble as mountains and the North Star in-between the B and L. Both logos have a sense of wonder and longing to them and would look great if printed in black and white or in only one color as well. The two colors selected are sophisticated variations of bluegreen, each with a Pantone color for printing.