The brief called for a playful logo which combined the idea of yoga and nutrition and appeal to boys and girls aged 4–12. I used a cat to illustrate yoga, as it's cute, and also gender neutral, and paired it with a big brightly-coloured apple to suggest nutrition. As shown, the logo works well in different colour combinations and the cat can also be used on its own, and doing different yoga poses, making this a very versatile design.