Founded in 1885 in Japan, NYK is a world-wide leading company of global marine transportation with over 700 vessels. Its business is not only ocean, they lead a land and air transportation globally.
The design solution is a minimalistic approach while capturing the functional aspects of the business while creating a signature identity, by using the wave element that is obvious for marine and relevant for air transportation. The design also captures diversity but in harmonious play forming the letter N & S.