Logo done for spectacular, unique, incredibly beautiful children's clothing from around the world.

The clothing uses traditional, bright materials (we're talking African prints, Mexican embroidery, Middle Eastern headscarves, Indian block prints) and the ethos of the brand is to celebrate cultural diversity.

Since they were on a higher pay end, I aimed at strong base and playful logo-mark.

These are some of the options offered to the client.

She wanted to incorporate some of the more popular patterns in the logo that would go on bigger items and the full color ones to the small scale logos.