I consider myself fortunate to have had the opportunity to undertake the branding project for the city's logo. It presented a unique challenge of harmonizing its rich historical heritage with its contemporary urban development, resulting in a cohesive and easily recognizable symbol.
For inspiration, I drew upon the intricate window design of the old city church, a distinctive architectural element that embodies the city's heritage. This choice serves to honor and reflect its historical roots.
In contrast, I opted for a clean structure of lines and sans-serif fonts to imbue a sense of modernity, aligning with the progressive spirit of the growing community.
This approach aimed to strike a balance between tradition and innovation, ultimately creating a logo that encapsulates the essence of the city's past and future aspirations.