This is a logo for a Subscription toys company that sell the toys in a monthly subscription box for their customers. Target audience are the parents that want the smarter toys for their kids (educational toys).
I created this logo by combining the simple robotic toy head and the box as the company is the toy subscription box. The robot with cute eyes and not too frightening face is also integrated in the robot to make it "kids friendly" while keeping the sophistication & trusted feel with clean design , as we directly face with the high end and wealthy parents.