It is always unusual task to create the label for water brand. There are no more competitive market segment than the different kinds waters.
Our design studio had made several sketches to decide what direction should we choose.
The idea was to create as simple design as it possible with one central attractive element which would be both the water drop and Yin Yang shape element at the same time.
As a result, the label has balanced and attractive look with nice mental associations programmed in it.