Provided is a flat logo for real estate listing service, Hemtipset. The simplicity of the logo is, in my hopes, eye catching and straight to the point. The obvious roof overhead the 'H', being encased by a pinpoint icon, allows the viewer to realize the companies dealings are with homes and finding them. The ruby red color portrays a sense of assertiveness, determination, and energy. The subliminal arrow pointing downward represents that of movement; a can do attitude. It asserts that your company will help the customer with what they need when they need it.