The goal of the project was to create a graphic design to complement the logotype the client already had for a restaurant and cooking school opening in Westwood Village in May. Violets are the first blooms after a dark winter, and this restaurant and cooking school is meant to be a bright, happy and enriching gathering place for the community. The existing sign was the part that couldn't be changed, so the new addition had to make the logo conveys the message of delicious home cooking, comfort, quirky cool, alluring and feminine.