This is a boutique funds management company that invests people's money into the Australian stock market (ASX) using their investment philosophy & strategy which they expect to earn a strong return on investment.
What they wanted was a strong bold image of an eagle (Alleron) as they survey a wide area until they see something they like just like an eagle. This was the concept of the landing page. They want to tell potential clients that they are experienced, active and nimble.
They loved this design because of the boldness of the color and the eagle flying from the darkness to the light.