This design for SPREAD which is a curated culinary subscription club for those who want to spread their palette and explore all the ways to make food more flavorful. It is a monthly subscription company that will bring a set of curated sauces--and later foods--to your door step.
The design concept for the SPREAD logo was a definite evolution from where it started. The contest holder had invited me to join this contest.
They wanted a colour that was realistic and vibrant. I had gone through several colour combinations to get it to where it is. The colours had to be fun and look tasty so I used colours of sauces.
As for the graphic they wanted it to be included within the text. They also wanted something with impact and something which conveyed that they were in the food industry. The utensils seemed to work and perfectly illustrate what they were all about. I was really happy to work with SPREAD to make this come to life.
Nicholas Kabitsis