This Project is quite challenging, where I must create a life like Illustration to translate the company message for the client into a stunning visual. An epic battle of traditional retail community stores vs modernization in global competition nowadays. The illustration should show intensity, dramatic scenery, with threatening feelings at the same time, but stay focused on the main message.
1. "The Conflict" - Illustration showing the challenge to local community with global competition. The community is illustrated as a Norwegian local community. The challenge/bad guy is the "Crate/Cardboard figure" (Box Man), which have the threatening feeling as the trolls on Norwegian folklore.
2. "The Solution" - Illustration that shows that the same community, but here it fights back using Yellospace. Yellospace is represented as a glass dome or digital dome over the local community, which shelter and protect it from the global competition.