A night sky into a soft blanket, represented by negative space around it. This logo suggests you'll be relaxed like a cookie dipping into a warm and creamy cappuccino.
I used a velvety texture, giving to the design an organic and hand drawn feeling, like a pastel pencils finish. Client would like a brand "to look home made from a friend", so I used 2 hand drawn fonts.
The logo can be used on horizontal and squared variants, and the dipping "o" from "cozy" it's perfect as icon if isolated.
For the color palette, I used a pastel blue, a deep sage and a light grey a little bit warm, for balancing the other cold shades.