Logo designed for a construction company who offers general construction services including new and remodeling builds and property maintenance. The company culture is Mexican-american roots (minority owned) with a Texan western flair.
Brandmark, letter V constructed in golden ratio and separated in 4 color defined elements that part the form in intriguing color and form composition.
Brandmark is paired with a geometric, elegant typeface with a vintage feeling.
Wordmark has incorporated modification that brings the weight of the characters closer to the ground.
The logo is available in a vertical and horizontal composition. When used in monochrome options different colors are represented as brandmark character construction.
Brandmark elements can be used in the creation of different textures and patterns that serve as supporting branding resources.