The client reached out to create a portrait out of a maze with multiple misleading paths and a solvable puzzle. Finding a way to the third eye of Felix Barrett, Barrett is the artistic director of Punchdrunk, a British theatre company internationally recognised as pioneering ways for audiences to experience culture, which he founded in 2000.
The portrait was part of a physical package delivered to the theatre company that contained the puzzle that if you solved it produced a QR code that linked to a hidden page on the client site.