This logotype was made for a company that works on the field of public transport innovations. They are based in Canada. The word “CUTRIC” means: Canadian Urban Transit Research and Innovation Consortium- and the word “CRITUC” has the same meaning on the French language.
Mein inspiration for this work was a design of different maps that shows us the ruts of public transport, which we can find at bus and metro stations.
Also, one of the requirements was to incorporate Canadian maple leaf.