Logo created for an Information, Technologies and Artificial Intelligence company. The client asked for a design based on H or HA
My concept is a negative space use to create the H, giving a tech feeling and data. Also the design convey dynamism, speed and fits very well with "space theme they uses for the website. Modern and luxury aspect.

Press release: https://insights.houston-analytics.com/houston-analytics-new-brand-identity-marks-an-important-milestone