laura.ruiz got their new product packaging by running a design contest:
Check out laura.ruiz's Product packaging contest…
Medical & Pharmaceutical
Dynamic and innovative International Company with a wide portfolio of pharmaceutic and personal care products.
What's your vision?
Benchmark: Key competitor: Mucinex US Secondary competitors: Robitussin (US) - Theraflu (US) Target Audience: Adults and children 12 years and over. Functional Benefit: Powerful, effective & safe. -Helps loosen phlegm. This is the equity of the brand. "The phlegm ejector" -Relieves cough not by masking/relieving the symptom, but going to the root of the problem (which is phlegm accumulation in your lungs/airways). In addition, some SKUs will also provide: -Relieves nasal congestion & cough -Non-drowsy Emotional Benefit: Fast relief that gets you back on track so that you can move on with your life Insight: Creative Mandatories: Redesign our packaging with a new, modern, more premium and effective image. -Showcase science in essence with a strong shelf impact. -Better claim legibility / clean overall design -The image should show how well the active ingredients work. Showcase airways clearance. Emotions we want to convey in packaging: Premium-superior, Does what it says, fast action, medical
MX$20,699 Gold package
Every design category has flexible pricing for all budgets. Product packaging starts at $449.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
laura.ruiz collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Creative Package Design for candles made with a new wax the world has never seen! Continuing work after contest ends!
Our target market is women 28 - 40 years old with an annual income level of $100K or more.
Unisex, Age ranges from 18-80. Location USA. Income level: $25000 to $100K.
Everyone who loves chocolate edibles in the state of Washington that is 21+. Age, gender and income level vary - we need