jennybulbricht got their new product packaging by running a design contest:
Startup specialty coffee roaster, " Powering the Good," seeking dynamic packaging.
Check out jennybulbricht's Product packaging contest…
Food & Drink
East View Coffee Company
East View Coffee Company (not East View Cocoa Company as logo suggests))
Description of the product
We are roasting specialty coffee for sale at local cafes, grocery stores, restaurants, and direct to consumers. "Powering the Good" and "Compassionate Coffee" are essential elements that convey that we are donating to local charities ($1 worth of coffee is donated to charitable organizations each time we sell a bag).
Description of the product target audience
Our coffee will be sold to Restaurants, Cafes, direct to consumers. Our target audience is (people in their 20-40's), who are likely craft beer drinkers, foodies interested in unique food experiences. We are based in SE WI between Chicago, IL, and Milwaukee, WI -- but not entering those markets at this time.
Coffee bag- front, back, sides, and bottom. We plan on using the same bag for multiple coffee varieties, so we will need all the roast specific information in one location. For this contest we are asking for one product design for one coffee roast - With the name(could change): Sunrise Tiger Cupping notes: Sweet, bright, lemongrass, floral Roast Level: 3 (of 5) Bean Origin: Indonesia (Sumatra) Wt: 12 oz We want to include on the bottom of the package: May we be safe. May we be healthy. May we be at ease. May we be happy. and [Biotere logo] More information about our compostable bag and how to dispose of it is found on our website.
Yes. For environmental reasons, we are using this coffee bag: https://www.tricorbraunflex.com/stock-products/block-bottom-bags/biotre/biotre-block-bottom?VariantID=NaturalKraft.1216oz.Valve Dimensions: 4 5/8" x 3" x 9 5/8"
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
jennybulbricht collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
KJen was wonderful to work with. Highly creative and very quick to make adjustments along the way. Highly recommended for any product packaging design project!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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