owneP got their new product packaging by running a design contest:
Simple & Powerful Protein Cookie Package/Label Design
Check out owneP's Product packaging contest…
Food & Drink
Trilliant Nutrition, LLC
Description of the product
Chocolate chip protein cookie intended as a healthy snack. Will be sold in gyms and protein stores and online. 12g of Protein, 7.4g of Fiber. Soft and moisture retaining. Midwest Made. Net weight is 36.7g
Description of the product target audience
Health conscious people. Gym goers, active people, men + women + kids.
An aesthetic package design that states the main points of this product. I've attached a reference of package styles that we like. There should be a cookie graphic on the front. EDIT: JUST ONE COOKIE WILL BE IN THE PACKAGE, SO PLEASE JUST HAVE 1 COOKIE OR A COOKIE WITH A BITE OUT OF IT AS THE COOKIE GRAPHIC (no cookie stacks please). We also like design that have geometric designs in the background (in small sections, not the entire package). For stock images, we like AdobeStock, we use them in other areas of our business. Final design should be in Adobe Illustrator format. We will also have a Nutritional Label and manufactured info to add on at the end, we have this label in Adobe made and can provide manufactured info for the fine print. Focus point is on the front package design. The design should be easy to incorporate the same style for other flavors - we have chocolate chip to start but will be adding more.
What to avoid
We don't want it to be on the far edge of loud nor on the far edge of too minimalistic design.
Final dimensions aren't finished but most likely it will be 6x5. I can provide further info on this by end of project.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
owneP collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Amazing designer, super easy to communicate with and they were so patient with me and all the tweaks I suggested. Loved work with them and would love to collaborate with them again!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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