deanZ got their new product packaging by running a design contest:
SEX is better when the CONDOM fits: design packaging for a monthly condom subscription service
Check out deanZ's Product packaging contest…
Medical & Pharmaceutical
Other color requirements
Ideally the packaging should be monochrome - am open to colour if there is a particular vision the designer has.
Description of the product
Finding the perfect fitting condom dramatically improves your sex life. With Sikker Box you will receive monthly assortments of condoms (in boxes of 5, 10, 15 or 20) from a variety of brands. The customer will receive an email each month asking them to rate each condom they received - based on these emails, their next box will be amended so that the condoms are a better fit. This means over time the customers will receive a more personalised service and eventually will have the perfect condoms sent to their door, every month.
Description of the product target audience
The product is gender-neutral. Typical users will tend to be 18-30, based in the UK and single. Goals/Needs: Outsourcing aspects of life to focus on work, gym, dating and social life. Motivations: Easy to use service and good value for money Frustrations: Unexpected charges, poor service and a stuffy brand identity. Main device: Mobile
I'd like the box that contains the condoms to be designed - I have a net with the perfect dimensions, I just need the graphic design to be printed onto it. The box holds 5 condoms in a wallet style with a lid. These boxes will be placed inside a postal box with tissue paper and sent to the customer in the post. When the customer receives their box they will open the box, open up the black tissue paper and these boxes will be the first thing they see. This means the top of the box (on the lid) needs to encapsulate the brand effectively. In my mind, I see the top of the lid, sides and bottom of the box being white with the internal of the lid and box being grey. Just the logo will be on the top of the lid - keeping it simple. The customer will then open the lid and see their condoms - as they remove their condoms from the box, I was thinking words could be uncovered from underneath. Or little images? Something that makes use of the space between each of the slits in the box. The font style is either Georgia/Lora Bold or Calibri/Lato. I'm keen to keep the box design minimal however am open to suggestions on colour/wording/design if you wish to put that forward. The tone of language is open, honest, tongue in cheek - humour is important, however not at the expense of our credibility as a provider of contraception. Subtlety is key - a good example would be how all prices end in .69
What to avoid
Male-centric language and design. The dimensions for the box need to remain as stated in the attachment.
External dimensions (when made): 79 x 10 x 109mm
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
deanZ collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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