rmathys120 got their new product packaging by running a design contest:
Product Design for Sports Drinks Line (355ml Sleek Cans)
Check out rmathys120's Product packaging contest…
Food & Drink
Description of the product
We are Zoo Beverages and we produce several different beverages from energy drinks, sports drinks to lemonade. We have it all. Currently we are looking for a design for our new "Power" energy drink based product. All of our drinks have their own spiritual animal which should be incorporated on the can design. They can have different main colors, feel free to be creative. The animal is the main character of the drink, so our logo should be visible but shouldn't take away the attention. Also the logo can have every color you wish :). Our drinks: - Power (Animal: Bear, Taste: Forest Berry) - Hydrate (Animal: Orca, Taste: Blueberry) - Recovery (Animal: Koala Bear, Taste: Mint-Eucalyptus) - Strength (Animal: Lion, Taste: Water Melon) * In this contest we are looking for an awesome design for our main product the "Power" drink. The other 3 drink designs are not part of this competition, and can be completed in a future 1-to-1 project. The names of the drinks can be visible on the design but aren't mandatory. The text I used for the product name "Sports Line" should not be visible on the design. All drinks will be bottled in 355ml sleek cans. I uploaded the official design pattern below.
Description of the product target audience
Young 18 - 40 year old active people that love good tasting and well designed beverages :)
On the front side the animal character of the drink should be clearly visible and the main attention drawer. On the back we need space for the declaration and barcode + qr-code (to our website). Currently we don't have the ingredients declaration, barcode and the qr-code, just asign spaces for them. The font we used for the logo is Open Sans (Bold, Regular and Semi-Bold). But feel free to use a matching typography for the designs. We search for a designer that is willing to work with us in the future for more designs, limited editions or redesigns.
What to avoid
The text I used for the product name "Sports Line" should not be visible on the design.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
rmathys120 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Families, dessert lovers, mostly locals from Vancouver but also tourists, epicureans, those who enjoy fine food, people
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All level of wine enthusiast. but should appeal to the demographic that would be drawn to online purchases.