jenniferzH got their new product packaging by running a design contest:
Playful Packaging for Dinosaur Painting Kit to Entice Children to Learn, Paint and Play!
Check out jenniferzH's Product packaging contest…
Games & Recreational
Coastline Craft, LLC
Dinosaur Painting Kit
Description of the product
The product is a kit of 7 toy dinosaurs with paints and paint brushes that are to be painted and played with. This kit is designed to nurture children's artistic creativity through painting, inspire imaginative play, and provide a learning component with educational fun facts about each of the dinosaurs included. Inside are 2 T-Rex, and 1 each of Brachiosaurus, Stegosaurus, Triceratops, Velociraptor, and Spinosaurus.
Description of the product target audience
Our product is typically used by children ages 5-9. So, we are targeting parents, grandparents, teachers, and caregivers. This is a $20 product that makes a great gift for birthdays so the packaging needs to appeal to both children and adults as an exciting and quality product to both receive and gift.
I want a package that is full of visual eye candy for children with exciting and playful dinosaurs. A package that begs to be thoroughly viewed before opened. A package that any gift giver would feel good and proud to give. Specifics to be included: ON FRONT: 1. logo prominent 2. The title of the product "Dinosaur Painting Kit" as well as the words "Learn", "Paint", and "Play" 3. "Ages 3+" NOT ON FRONT: 4. website address: www.coastlinecraft.com 5. email: email@example.com 6. social media sites we are on: Facebook, Instagram, Twitter, Pinterest YOUR CHOICE OF LOCATION: 7. Please create and include a simple color mixing chart graphic. The product package contains red, yellow, blue, green, white, and black paints. A simple graphic that shows the colors they can create from combining the following provided paints: Brown = yellow + red + black, Grey = black + white, Orange = red + yellow, Purple = red + blue, Pink = red + white, Aqua = blue + green ON BOTTOM OF BOX: 8. The FNSKU (file attached) needs to be on a solid white background and edited- please replace the description of the product currently under the SKU with "Made in China" in a small but readable print and have "New" underneath that. It needs to be placed at least 0.25" from the edge of packaging for proper scanning. DO NOT SCALE the barcode as it may cause problems with its ability to be scanned. I can provide another file with a different size barcode if you would like. 9.(in small but readable type) "Product Name: Dinosaur Painting Kit Product Materials: PVC & HIPS Manufacturer: Coastline Craft, LLC Address: 151 N. Nob Hill Rd., Suite 485 Plantation, FL 33324 Tested according to International Standards" 10. Choking Hazard graphic (file attached)
What to avoid
Anything that might be considered scary for young children.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
jenniferzH collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Luz was fantastic to work with!! Her designs and attention to detail were spot on. She communicated well and put a lot of time and effort into my project. I really appreciate the ideas she brought to the design. That is what made the final difference! I highly recommend her and would definitely plan to use her again on future package designs!
Along the way, they met lots of talented designers…
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