KHGB Ventures GmbH got their new product packaging by running a design contest:
The packaging that will change everything!
Check out KHGB Ventures GmbH's Product packaging contest…
KHGB Ventures GmbH
Description of the product
It is a luxury coffee prodct. It is used in combination with a porterfilter machine. Its handle is made out of sandalwood and its base out of stainless steel. The Diameter is 51 mm. In addition the customer gets a 330ml milk jug and a silicone Mat. Attached are some pictures of it so you can see it yourself.
Description of the product target audience
Our product is a luxury product. It is used mainly by man from 25 - 60 years. It is for real coffee lovers and no casual coffee drinker.
The packaging design should be in the same design language as the attached picture of the bags. So please mainly use black and gold colours with a bit white maybe. We also want no pictures on our design, just symbols or outlines. The Front: On the front there should just be the outline of the Tamper (pictures Attached) and the Name "Kaffee Tamper Set" and maybe the size of Ø 51mm but this could be at the back too. Top: On the top there should just be the logo in the colours white and Gold like attached. Left Side: On the side there should just be the Logo in big, so there you can just see a part of it, in a little bit lighter grey than the packaging is. Like it is on the bag in the picture attached. Right Side: Tere Should be a consumer Tipp as follows. Headline: "Zubereitungstipp" 1. Line: A Coffee bean Symbol and "16 - 18g" 2. Line: A symbol for coarsness of the coffee powder and "Sehr fein" 3. Line: A Water Symbol and "40 ml" 4. Line: A temperature Symbol and "95°C" 5. Line: A symbol for time "30 sek." And somewhere on this side should be placed the outline of a portafilter coffee machine. The Back: There should be at some place following Text: "Lieber Kunde, wir von ROASTEIN danke Dir für Dein Vertrauen in unser Produkt. Wir wünschen Dir unvergessliche Momente beim genießen Deines frisch zubereiteten Espressos, gepresst mit Deinem neuen Kaffee Tamper. - Entfalte den Barista in Dir -" And below that text should be the founders Signatures (Attached) Then there should be 3 Symbols: 1. A weight symbol with "380g" written under or near it 2. A Symbol for the Diameter and "Ø 51mm" written under or near it. 3. A symbol for dishwasher friendly and "Geschirrspüler freundlich (Holzgriff bitte entfernen)" written under or near it. Then on the Bottom should be our Adress: KHGB Ventures GmbH Friedrichstraße 171 10117 Berlin and the Email and phone number: Tel.: +436642075592 E-Mail: firstname.lastname@example.org And our Website: www.roastein.com Then there should be a Facebook sign with ROASTEIN written to it. on the other side on the Bottom should be the attached Barcode and the two certificate Symbols. I wish you good luck for the designs and hope to see some good designs soon. If there are any questions please contact us.
What to avoid
Please no coloured pictures everything should be in black, dark grey, goldish or white colours.
The Measurements are 16*9,5*10 cm
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
KHGB Ventures GmbH collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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