brenda.robertw got their new product packaging by running a design contest:
Packaging design for portable home accent light
Check out brenda.robertw's Product packaging contest…
Description of the product
A versatile, battery operated portable light with a variety of features. Turns on on/off/dim by flipping the light, or tapping the button the top. It also has a variety of features such as Low Glow (always on at a low lumens), continous touch dimming and multiple light levels (tap through 4 light levels). It is a multi-purpose light that will appeal to a broad base of users. Outdoor rated. Requires (1) C Battery, not included. Part number: BL-LOFLC
Description of the product target audience
Table top, portable lamp that a mom might leave in the nursery or in child's bedroom, sitting on a nightstand to grab to see at night to go the bathroom, or a late night kitchen visit; can be used as a nightlight on low glow, so could be left on in the bathroom. Other uses: Outdoor patios, camping, emergency light for the car. Decorative enough to be left out as part of the decor. Target audience is broad, does not skew male or female.
Box that has an 'as seen on tv' feel; there is a lot of info to get across. Based on focus group feedback, people aren't sure what to do with it at first; they needed to handle it to understand the versatility. Need to get versatility across on the packaging. 'Its flipping useful!" something like that. Catchy, fun graphics. Colorful. Use application images of the product in room settings. 'How it Works' on the attached packaging mockup is great, but the overall design is bland. Open to font. Use attached packaging sample for general copy.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
brenda.robertw collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
A powerful box that will give each participant a feeling of accomplishment, empowement and self love
All age groups. Girl Boy Woman Man
We are engaged in the production of unique products made of exclusive wood. These are tables and coasters for wine, whis
We sell home and garden products, accessories, and decor for anyone who enjoys gardening, cooking, and organizing. This
Economically priced mattress company, 70% female 30% male customers, kind of abstract name so open to creativity
Home decor and furnishings
Our product are used by end consumers in a middle price segment.
Male between 16 to 40 who has a large collection of hats that he wants to display on a wall. A baseball cap aficionado
They stylish modern environmentally concsious man Professional males 30-50yrs, inner city,