Packaging design for organic rice crisps
Daniel_SB needed a new product packaging design and created a contest on 99designs.
A winner was selected from 36 designs submitted by 11 freelance designers.
One of the designers who made it happen
How Daniel_SB started their product packaging journey
Package type
Design inspiration
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Company name
Superlative Foods Pte. Ltd.
Existing website
superlativefoods.com
Product name
Granum (working title)
Description of the product
- Organic-certified rice crisp in 3 flavours (Chilli Calamansi, Tamari, Black Pepper & Salt)
- free from additives, chemicals, flavours, colouring
- priced against much lower-quality products such as salted peanuts
- nutritious
- made of rice, as the favourite staple in Asia
Description of the product target audience
Product is suitable for all demographics in Southeast Asia: Children, adults, seniors, ill people, diabetics
Style attributes
Design needs
- Pillow bag, fully-printed
- contemporary
- highly-visible
- funny?
- no window
- image/3D rendering that provides an idea how the crisps look like
1) Front:
- Contents
- Filling weight
- Product name
- Brand name and/or logo (yet to be designed)
- Organic seals:
- USDA: https://www.ams.usda.gov/rules-regu…ganic-seal
- EU: https://ec.europa.eu/info/food-farm…oadthelogo
- Halal seal (attached)
2) Back:
- Company logo (attached) (either front or back)
- Company address (see attached screen shot)
- Ingredients list
- Allergen statement: "Processed and packed in a facility free of gluten and ground nuts"
- "Made in Singapore"
- Nutrition table (preferably not standard one but our own design to match the style of the bag)
- Barcode
- "Best before xx/xx/xx" (either front or back)
What to avoid
- Brown and green, if any possible, since it's so overused in the organic food business
- Serif fonts
Package dimensions
Ca. 175mm x 240mm x 10mm
Attachments
Bronze package
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