teganq got their new product packaging by running a design contest:
Marijuana Infused Chocolates! Available in 300+ Retail Stores!
Check out teganq's Product packaging contest…
Medical & Pharmaceutical
Salted Caramel Balls
Description of the product
At Ceres Garden, we are passionate about producing potent and delicious THC & CBD infused chocolate confectionery. Hand made in small batches, using only the finest ingredients.
Description of the product target audience
Everyone who loves chocolate edibles in the state of Washington that is 21+. Age, gender and income level vary - we need a yummy, eye catching look that will help us stand out against our competitors on the shelf.
This contest is to design one variety in our chocolate covered line - Salted Caramel Balls. The winner will also be asked to work with us to apply the winning design over our other varieties as a separate project (we also have Mac Nut Balls, Malt Balls, Almond Balls). > See attached die line for bag dimensions - material is BOPP/PET/PE > We will be using a 'soft-touch' gusset style plastic bag (rip-open/re-seal at the top and widens at the bottom for bag to sit upright. > Option exists for fully printed OR opaque window designs (please see "Pioneer Squares" competitor sample bag attached for visual example) SALTED CARAMEL BALLS FRONT PANEL >Salted Caramel Balls (product name) > Dark chocolate caramel and sea salt (sub-heading) > Call out 'organic chocolate' >Ceres Logo (does not have to be too prominent) > Indicate "Nano emulsified cannabinoids" - use the Nano icon provided, but do not have to keep the circle border...in fact we would prefer you didn't. We would like to see it more integrated into the overall design. Nano is a significant selling feature, as it makes the availability and absorption of THC/CBD 3x faster than non-Nano infused products. >Net Wt 2 oz (57g) > 100 mg THC > "Not for Kids" icon (see attached, **required size 3/4" tall x 1/2" wide) > "21+" (see attached, **required size 3/4" square) BACK PANEL >Salted Caramel Balls (Product name) > Ceres logo > 100 mg THC - 10 servings - 10 mg THC per serving > "For micro-serving option, start with a 1/2 candy and wait 45 minutes before enjoying more." > Ingredients: Chocolate (Sugar, cocoa butter, whole milk powder, cocoa mass, soy lecithin), Caramel (Sugar, Butter, Cream, Vanilla, Fleur de sel), CO2 extracted cannabis extract. Contains milk and soy. > Manufactured by Saturn Group > UBI#603344149 > Hydrocarbon Extraction using Butane and Ethanol for purest potency. > ceresgarden.com > Warning: May be habit forming. Unlawful outside Washington State. It is illegal to operate a motor vehicle while under the influence of Marijuana. > Caution: Intoxicating effects may be delayed by 2+ hours. > This product contains marijuana > Space for a in-house sticker applied at time of packaging. Sticker is applied horizontally - 1" tall x 1.5" wide (please indicate 'corners' to help packagers with placement)
What to avoid
Cartoons that could be mistaken for appealing to children (illegal for this product in Washington State). **I have uploaded product images below, but please note WE ARE LOOKING FOR A NEW FRESH FEELING. So please use those images, but a new take on them. We don't like the old-time feel of our current packaging. It's tired and boring. We want something yummy, more modern and eye catching. PLEASE NOTE: Chewees, Kakau, Swifts and pics attached are competitors for your reference NOT inspiration. "Pioneer Squares" bag is inspiration as far as creative use of 'opaque product cut-out.' I have also attached pics of our current packaging and a back panel example so you can see how small some of the copy can be (ex. warning language is just a legal formality that no one reads)
See attached "Soft Touch Edibles" die line
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
teganq collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
It’s a pleasure to work with this designer. This is our second time working together and I cannot wait to do it again. I think that’s the best thing that can be said about any designer.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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Jeder der auf Sauberkeit und Hygiene achtet gehört zu unserer Zielgruppe.