How Makeup Geek started their product packaging journey
Who are you known as?
What industry do you think your business is most related to?
Cosmetics & Beauty
Tell us a bit about who you are and the people you reach
Makeup Geek is a upstart cosmetic company that caters to makeup artists and enthusiasts. Our target demographic is females between 25 and 45. Packaging design will be targeted toward a high-end enthusiast (but not high-end department store feel).
What inspires you and how do you envision the design for your business?
We need a box for our upcoming Blush compact that coordinates well with the attached blush pan envelope design but has a more polished and high-end look. It also needs to keep our contemporary art deco-inspired theme and style. (see attached samples of some of our existing packaging)
The text and pattern layout doesn't have to be the same as the existing envelope art. It needs to be significantly different while feeling like they belong together.
Attached are dielines for the box to be designed. The folded carton dimensions are 58mm x 58mm x 14mm. Attached is the artwork (including vectors) we used on the blush pan envelope. Feel free to recycle elements. We also have multiple Makeup Geek logo files attached.