Our ice bucket with stand and tray set is the stylish and sturdy silent partner that keeps your drinks cold for any barbecue, wedding or event, inside or outside.
Description of the product target audience
Predominantly female (75%), aged 30-55 and in the mid to upper class bracket earning range. Caterers and wedding planners. Barbecue enthusiasts (so don't want to make the packaging overly feminine to alienate this group of males).
We want a modern, stylish looking design that someone would feel excited about gifting or being gifted. Not just some plain old furniture box. :) It should appeal specifically to female buyers, but not be over the top feminine. *I am on EST and will be providing you feedback throughout the contest* Thanks for taking part!