k.naibovA got their new product packaging by running a design contest:
Luxury kitchen brand packaging
Check out k.naibovA's Product packaging contest…
www.gourmetartiste.com (but site not working yet)
Stainless Steel Food Mill with 3 discs
Description of the product
A food mill is a food preparation utensil for mashing and sieving soft foods. Uses of a food mill include removing the seeds from cooked tomatoes, removing pulp or larger pieces from foods (creating apple jelly or any type of purée), and making mashed potatoes.
Description of the product target audience
A person who is into cooking. A person who likes home-made food (like pasta sauces, soups, baby food etc). A person who likes canning food (preparing jams etc). My product will be of high end quality and I will be selling it on Amazon USA.
- I need a luxurious looking packaging as my product is a very good quality product. The design should include: 1. Logo (I have provided several different file types, and also black and white backgrounds - I don't mind which one you use, whichever looks nicer). 2. FNSKU label (I have attached the file). The barcode must be on white background so it is easy to scan. 3. Instructions for use. It would be nice for each step to have a picture with explanation below. It doesn't have to be a real photo, I think it would be better if it is a sketch (my competitor 'Hungry Artisan' does a sketch, I will upload their packaging for you to see). Step 1. Place the milling disc into the bowl with the dome-shape surface facing up. Make sure that the indentation in the disc fits correctly onto the protrusion on the bowl. Step 2. Insert the crank lever into the central hole of the milling disc. Step 3. Fit one end of the locking bar into one of the corresponding hooks. Step 4. Press down the other end of the locking bar so that it fits into the other hook. Step 5. Place the food mill over a bowl or saucepan. Add softened food into the bowl and turn the handle clockwise to start milling the food. Tips: Use a silicone spatula to help move the food stuck on the sides of the bowl. Turn the handle anticlockwise as needed to clear the disc. Please note: For best results use food of soft consistency. Solid foods such as potatoes or apples should first be boiled/steamed/baked. How to choose a milling disc? See the uploaded document called "How to choose the milling disc". 4. "Made in China". 5. Brand website and address: Gourmet Artiste c/o Ennea Kay Ltd 20-22 Wenlock Road, London, N1 7GU 6. A photo of the product (attached but I don't think it is a good photo, I will provide a better one later). 7. "Dishwasher safe" & "Stainless steel" (see attached) 8. Selling points of the product (my competitor OXO did this. I will attach a photo of their packaging as an example). a) 18/8 Food Grade Stainless Steel Inner Bowl - Ideal for hot foods and will not stain b) Soft and ergonomic handle and knob - For extra comfort c) Two side hooks lower on the mill base - Works with deep and shallow pots/bowls d) 3 stainless steel discs - For preparing foods of fine, medium and course textures e) 3 supports (2 hooks and a handle) - For stable and secure positioning on pots and bowls
L38 x W26 x H14 CM. I will provide the dielines later this week.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
k.naibovA collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Excellent design options, good communication and a few tweaks to the final files to put that design over the top. Great experience all around and highly recommend working with Shreya!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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