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LIFE SNACK got their new product packaging by running a design contest:
by tomdesign.orgLife Snack - a packaging for an healthy lifestyle
Check out LIFE SNACK's Product packaging contest…
The Brief
Industry
Food & Drink
Design inspiration
Color inspiration
The Brief
Other color requirements
on the italian shelf the competitors are: White, red and Yellow principally... we need to capture the eyes of the consumers, the curiosity to have the chance to be picked up in few seconds... please go to check the competitors websites: www.sancarlo.it www.pata.it www.amicachips.it
Company name
LIFE SNACK
Existing website
www.lifesanck.it (working progress)
The Brief
Product name
LIFE
Description of the product
POINT OF STRENGHTS: oven baked corn snacks, gluten free not fried, free from colouring agents and preservatives, with iodized salt, corn oli and linseed oil. Important: source of Omega 3 (patented) -60% saturated fats Made in Italy
Description of the product target audience
unisex from 15 to 65 years old, medium salary, a person who pay attention to healthy snacks, who has an healthy lifestyle.
The Brief
Style attributes
The Brief
Design needs
FRONT PACK: brand name (LIFE), product shape (corn sticks like Fonzies), ingredients (cheese, turmeric and ginger flavour all together) , point of strenghts, size BACK PACK: nutritional facts, ingredients, adress and social media, bar code, plastic recycable
What to avoid
We need a pack different from what we are using to see on the supermarket shelf, in particular in Italy where our main competitor are: San Carlo, Amica Chips, Pata, we need to have a pack impactful. Consumers will buy our products because is healthy (and the competitors are not!) and persons will feel much better after having taste it, it's lighter than the others.
Package dimensions
• TOTAL WIDTH 290 MM • WIDTH FOR DESIGN 260 MM • TOTAL HEIGHT 240 MM • STRIP/BAND 15 MM LEFT • STRIP/BAND 15 MM RIGHT
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
design entries
You’ll get loads of concepts from experienced designers around the globe.
designers
Work with talented, professional Product packaging designers to turn your ideas into reality.
winner
Select your favorite custom Product packaging (Or two! Or three!). And the design is all yours.
LIFE SNACK collaborated with designers to refine their ideas
Rate designs
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
Give feedback
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Client review
Thank you for the fast work
garrett TAlong the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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