Maxi Crisps Potato Chips are a new line of products that have not yet been launched in the Latin American market. We want a unique brand look / packaging, that will distinguish us from our competition (Tin Can Potato Crisps Competitors include: Pringles, Lay’s Stax, Mr. Gobite, Mister Potato, Broli Chips, Armanti Potato Chips --- among others). The goal is to position the brand and make it a recognizable name that can stand out when sitting on Latin American store shelfs.
- Can - 4.83 oz (137g) [Packaging Dimensions (Diameter x Height): 7.5cm Diameter x 21.5cm High]
LOOK & FEEL
- Colorful, energetic, and clean
- No Logo required - Nice font and layout for brand name is fine (but be creative in your design)
TEXT TO INCLUDE
- Maxi Crisps
- BARBACOA / BBQ
- Net Wt / Peso Neto: 4.83 oz (137g)
- Potato Crisps / Papitas
ELEMENTS TO INCLUDE
-The package must include potato crisp flavor and a figure / image that best depicts that flavor (for example a grilled steak and fresh vegatables, a skewer, and/or a grill to represent the BBQ flavor chips)
- GMO-Free Label
- Chip Flavor (both in Spanish & English) at the top of this panel: For example you could say "BBQ Flavor / Sabor Barbacoa" or just " Barbacoa / BBQ"
- The package must include nutrition info, ingredients, allergens, and ISO, HACCP, HALAL, BRC, & Recycle Logos. (This information is provided below)
- At the top of this panel, please place a small version of your "Maxi Crisps" symbol
- Include words “Producto de PRC” vertically next to the UPC code
- Please include section for storage instructions, distributor and importer contact info, and UPC code (This information is provided below).
Purple or variations of the color purple
***ADDITIONAL WORK FOR WINNING DESIGNER***
- At the completion of this project we will need 11 slight variations of this design
- 4 flavors total (Original, BBQ, Cheese, and Sour Cream & Onion), 3 different sizes each -----> 12 total designs
- The dimensions of the 3 different packaging sizes are:
(A) 1.41 oz (40g) [Packaging Dimensions (Diameter x Height): 7.5cm Diameter x 7.8cm High],
(B) 2.50 oz (71g) [Packaging Dimensions (Diameter x Height): 7.5cm Diameter x 11.5cm High], and
(C) 4.83 oz (137g) [Packaging Dimensions (Diameter x Height): 7.5cm Diameter x 22.5cm High]
- Budget for 1-to-1 Project: $300
In addition, we want a standard design element common to all flavors that is easily recognizable across the shelf. Examples could include a white base among other possible ideas.
When you submit your final designs, please confirm that:
* Print settings should be 300 dpi to 100% of the final print size and
* The PMS Pantone Matching System color printing mode
* We ask that the winner to please provide AI, PDF, JPEG, GIF, and PNG files with your final design