We have worked with Zoe on a number of projects and we couldn't be happier with the work she has created for us. Her attention to detail and willingness to do what ever is needed to bring the project to life is brilliant. Thank you Zoe
It was a very pleasant experience ... We will surely work together on other projects soon ...
How marketing Jr started their product packaging journey
Who are you known as?
What industry do you think your business is most related to?
Food & Drink
Tell us a bit about who you are and the people you reach
We are a distillery about to launch a gin.
This gin's particularity is beeing based on pine cone extract of a particular kind of pine: Pinus cembra.
Water is alpine water fron our well. All uor production is based on reciclyng and clean energy.
The target are barkeepers and mixologists - cocktail drinkers 25-40.
The positioning is medium - High.
The target markets are Italy and Germany in first place.
Name of the product is Z44
What inspires you and how do you envision the design for your business?
Based on market analysis we decided our product to have following values:
based on tradition but modern.
As style we decide for a vintage – botanical - "tatto" style.
The bottle will be directly printed with pad printing and we'd like to "play" with back and front of the bottle exploiting the level / deepness effect.
The decoration shold be tattoo / botanical styled with flowers and herbs.
The pine cone needs to be on the bottle.
Other plants are free (it's not an ingredient list) but violets, juniper, orange, coriander, yarrow are welcome.
As further decorative elements butterflyes are welcome. Also any element recalling the Alps.
We have a Draft idea of the logo, but feel free to change it
The elements could also be mixed illustration and outlines or silhouettes.
Also text is welcome, for example the botanical names of plants used.
The mandatory texts are to be included on the back or on the side of the bottle.
HERGESTELLT UND ABGEFÜLLT VON DEN
RONER AG BRENNEREIEN, TRAMIN (BZ)
PRODOTTO ED IMBOTTIGLIATO DA
RONER SPA DISTILLERIE, TERMENO (BZ)
COD. ACC. IT00BZA00003L
0,7l e 44%vol.
Further we need the accesoires for the bottle: outer pack, leaflet, stirrer, coaster.
we provide a tecnical design and picture of the bottle and also some examples of bottles and layouts we like and that illustrate the result we'd like to obtain.