• Marital status: MARRIED
What do they do for fun? PARTY AND DRINKS
• Does your avatar have a hobby?
If so, list them:
1. LOVES TAKING VACATIONS ON HOLIDAYS
• What is it about your product or service that matters to this person? How does it solve a need, ease a pain, or make them feel good? How does it better their life?
ALTHOUGH SHE LOVES HER WORK, THE STRAINS OF IT EVERYDAY LEAVES HER DRAINED AT THE END OF THE DAY AND COMES HOME TIRED AND JUST WANTED TO CLIMB IN THE BED. THE PRODUCT CAN HELP HER RELAX HER BODY FROM WORK AND ENJOY HER NIGHT WITH HER HUSBAND AT THE SAME TIME.
Alsso, SHE BATTLED HER PERSONAL EXPERIENCE FROM DEPRESSION WHICH LED HER TO GO ORGANIC AND BE MORE MINDFUL OF HER HEALTH AND EMOTIONAL HAPPINESS.
• What aspects of their life or personality effect how you market your product to them? WORK, HEALTH, LEARNING AND SPIRITUAL
• What sorts of thoughts should go through this person’s head right before they decide to purchase your product? What is the “final straw” that makes them pull the trigger? ASIDE FROM ESSENTIAL OILS AND DIFFUSERS, SHE LOVES ANYTHING HEALTHY AND ORGANIC AND CAN BE EASILY CONVINCED TO PURCHASE OUR PRODUCT.