davy1R got their new product packaging by running a design contest:
Design product packaging for a health focused coffee brand
Check out davy1R's Product packaging contest…
Food & Drink
Other color requirements
Black / white - with a dash of colour, maybe to represent the flavour (original) open to any colour that you think works
Pro Coffee limited
Description of the product
Pro coffee aims to disrupt the coffee market first and then the overall health and wellness market by creating uniquely designed products that enhance the most important parts of high functioning adults – starting with enhanced instant coffee. A smooth, medium-bodied instant coffee (grounds) with medium acidity enhanced with protein, vitamins & l-theanine. This allows you each of the benefits of your energy-boosting-coffee-drinking experience without any of the negative, anxiety-inducing drawbacks.
Description of the product target audience
Our emerging audience is a mixture of high functioning athletes, college students and creatively focused professionals. Wide age range, have discretionary income, health conscious and are open minded with a preference on natural alternatives.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
davy1R collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Primarily female, ages 10 to 35, US, average income to high income
Millennials, moms, kids.
Recreational cannabis users. Young people who participate in music festivals.