france7 got their new product packaging by running a design contest:
Design an instagram-able pouch packet for a vegan supermeal!!
Check out france7's Product packaging contest…
Food & Drink
Other color requirements
Use gold or yellow as this is a 'golden supermeal' that's yellow in color. FONTS: I don't have fonts chosen for the brand. DESIGN INSPIRATION: please look at the 3 concepts I laid out in Yoom Pack Inspiration. WORDING TO PUT ON POUCH is attached below.
Description of the product
The golden supermeal for your body & soul #feelgolden ⚡️ Plant & spice powered 🌱 High protein. Low calorie. 👇🏻 Endless customizations ✨ Ayurvedic recipe I'm making Kitchari: a 5,000 year old superfood as easy to make as a box of mac & cheese. It comes from the ancient holistic philosophy called Ayurveda. It's a vegan, no prep, ready-to-cook rice & lentil dish that has many health properties (high pant protein, nourishing but won't weigh you down, strengthen immunity, boosting metabolism, reset your gut, curb cravings etc.). Yoom is on a mission to inspire mindfulness beyond the mat & cushion, into everyday moments starting with the moments when we nourish ourselves. Wording to include on the pouch are attached. Ps -- I will need to design a box to hold 5 pouches and other brand assets so will most likely invite finalists and/or selected designer for that.
Description of the product target audience
Soul Cycle, yogis, Peloton, meditation people. Brands they like & I would like to be associated with: • Sky Ting yoga • Girls Night In Club • Honey Mama’s • Kin • Cocojune • Recess • Rishi teas & botanicals • Moon Juice • Rebbl • Sun Potion • Anima Mundi • Goop • Vitruvi • Cha Cha Matcha • Soul Cycle
I need to design the front & back of an individually-portioned stand up pouch. Please design the whole pouch (as opposed to only the label like it's photographed on the current website. The pouch on website is a place holder only).
What to avoid
Avoid: - White & spa looking. My brand is healthy yet colorful, bright and optimistic. Take a look at my Instagram please @liveyoom - Ethnic or Indian looking (can definitively take inspiration from India but not overtly ethnic looking) - Looking supermarket
Stand up pouch packet: 3.75 x 5 x 1.5. PLEASE RESPECT DIMENSIONS: ENTRIES THAT ARE ON DIFFERENT PROPORTIONS WILL NOT BE SELECTED.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
france7 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
18 - 45 years old. Sloth enthusiasts, Gin fans, sustainable & social people, people who care for the environment and for
This product is usually found in health food stores and grocery stores. Usually health conscious shoppers aging from 20
Anyone looking for great sustainable and affordable seafood at a supermarket
Age: 25-50 Coffee lovers
Target audience is strong, confident, successful men 25-45 years old, who enjoys spending relaxing time with friends dri
Healthy People, Athletes, Kids, anybody really. It taste great and is healthy/vegan.
Adults ages 21-50