Isla Katrina got their new product packaging by running a design contest:
Design gift box like packaging for a shower head!
Check out Isla Katrina's Product packaging contest…
Spa & Esthetics
IONIC FILTERED SHOWER HEAD
Description of the product
Improve your shower with the AQUADURO experience. Our Ionic Filtered Shower Head contains Bioactive Mineral Stones which helps reduce harmful substances in your water such as chlorine, giving both your skin and hair a purer cleanse. Our shower head contains Negative Ion Balls, which come with significant health benefits that have been previously attributed to the improvement of numerous aspects to both mental and physical wellbeing. Benefits are also seen in hard water areas where limescale deposits will clog normal shower heads and reduces water flow. The AQUADURO Shower Head is filled with mineral stones that will help to soften the water and reduce any deposits. An additional rubber outlet panel has been added for use in areas with extra hard water. Finally, this filtered shower head is also designed to save water while maintaining water pressure. Depending on your current shower head, savings of up to 30% can be achieved while actually increasing the water pressure, in large part due to its micro hole design. The AQUADURO incorporates three different spray modes : Rainfall, Massage and Jet. Easy installation: fits any standard universal shower hose, no tools needed.
Description of the product target audience
We would like a creative and luxurious packaging design which looks more like a gift box. It should not look like your ever-day retail packaging which is mostly dull and purely informative. On the front: Company logo 'AQUADURO' and product name 'Ionic Filtered Shower Head' to be included. On the side (optional) : Small logos of the three different spray modes; Rainfall, Massage and Jet. On the back/sides: Designed in Europe. Made in China. Barcode. A BRIEF summary of the product description. For inspiration here are some previous packaging designs from 99designs that we love. I will also attach pictures of these. https://99designs.co.uk/product-packaging-design/contests/coffee-packageing-851531/entries/166 https://99designs.co.uk/profiles/ralucade/designs/1392244 https://99designs.co.uk/profiles/martislupus/designs/33927 https://99designs.co.uk/profiles/juliamariedesignstudio/designs/1384315 https://99designs.co.uk/profiles/jianbranding/designs/470327 https://99designs.co.uk/profiles/2629685/designs/1154695
What to avoid
We would NOT like a picture of the actual product on the packaging. Pictures attached for reference only. Small and simple drawings/sketches of the shower head may be considered. There should not be too much writing on the packaging. Too close similarity to the below product should be avoided due to copyright issues: https://99designs.com/product-packaging-design/contests/shower-head-box-design-823646/entries?groupby=none&filter=active The packaging should be more focused on artistic design and minimalism rather than overly informative packaging such as in the packaging below: https://www.amazon.co.uk/Handheld-Filtration-Showerhead-Pressure-Mibote/dp/B072FMZJYR/ref=sr_1_7?crid=8MH3NEX1XZN3&keywords=ionic+shower+head&qid=1552307985&s=gateway&sprefix=ionic+shower%2Caps%2C247&sr=8-7 https://99designs.com/product-packaging-design/contests/shower-company-needs-head-packaging-883874/entries/54
86*86*250mm - rectangular cardboard box.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
Isla Katrina collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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