ryerscherm got their new product packaging by running a design contest:
Design an eye catching nutrition bar wrapper for Amazon
Check out ryerscherm's Product packaging contest…
Food & Drink
Chocolate Chip Cookie Dough
Description of the product
This product is a nutrition bar aimed at improving sleep quality. The flavor of bar for this design is Chocolate Chip Cookie Dough. The bar is meant to be eaten at night at least 30 mins before bed time and can be a healthy alternative to dessert after dinner. One of the key ingredients in this product is L-Tryptophan to which aids in melatonin and serotonin production in the brain.
Description of the product target audience
Typical customers would be anyone one looking to improve their sleep quality and lose weight if they are using the product as an alternative to unhealthy desserts. This product will be listed on amazon and will most likely be purchased by people age 25-35 in the US. The bars will be priced higher than typical granola bars so the income level will most likely be $50,000+/yr. These people may already be familiar with sleep aid supplements and nutrition in general.
I want an eye-catching wrapper design for these nutrition bars. Something that would be very "Instagramable". I also want to make it clear that this is a food product and it is meant to be eaten at night to aid in better quality of sleep. I will also be needing a design made for the box that the bars come in after the wrapper design is complete.
What to avoid
Please avoid bad color combinations.
I attached an ai file with the wrapper dimensions. (5.75x5.75)
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
ryerscherm collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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