How infovcc started their product packaging journey
Good, The subliminal symbols of a city from the contrast of the blue lines.
Bad. Not bold enough.
Bold but not too much, Retro but yet modern.
Classic style, you know what you are getting. Simple but aggressively forces you to look at it but it screams with it's color.
Good. I like the feel of concrete and army case, work well with the name.
Bad. To silly, should have been more strict, like if it was a real army case.
Good. Bold, aggressive, symbolic with M ass a claw.
Bad. A little too childish.
Since we want to be the energy drink of E-liquids and Monster is by far the most successful, it would be unwise not to use it for inspiration.
Good. Slick design that captures your eyes without being overwhelming.
Bad. Simple texting.
This is an E-liquid bottle (10ml) and a box it usually comes in, our box will contain two 10ml.
Good. The grainy background makes the product look alive and dangerous, the text that spells "mass" is massive, the subtext are glowing, they play perfectly when it comes to their brand name.
Bad. None, this is what you should really strive for the box to look like, but instead the color, focusing more on shades of grey.
What colors do you want to see in your design?
What industry do you think your business is most related to?
Food & Drink
Description of the product
Our goal is to create the "Energy Drinks" of E-liquids used for electronic cigarettes and aimed at sub-culture of rebellious youth.
Description of the product target audience
The targeted audience will be in the ages between 18-30, niched to counter-culter youth, the rebellious kind. Think tattoos, trap rap music, energy drinks, video games, fast cars, sexy women, partying etc.. Parents should hate it and young people should love it. It's going to be the opposite of today's e-cigarette products that focus their marketing on the healthy benefits, and rather aim at being bold, aggressive and not caring about safety.
The over all feel of the product should be Nuclear disaster. Think bomb shelter, Chernobyl, Atomic bombs, overloaded nuclear power plant etc..
There should be a text in the center as the slogan that spells out "We dare you!" with an exclamation mark pointing downwards. 40% of the front product needs are going to have a warnings texts like cigarettes, focus more on the top 60% of the product in the front.
Text that should be included on the box:
"Bomb Sized, 20ml"
"Radio Active" (Flavor name)
"Child & Beta Proof Cap"
"Danger level 3mg/ml nicotine"
"Safety breeds weakness"
These dimensions are the box witch will contain two 10ml bottles.
This is the logo
This is the logo in vector file. It's okay to change to logo a bit, if it will fit in with the design better.