andy gt got their new product packaging by running a design contest:
Design a cool, eye catching new bag for an established brand of all natural dog treats.
Check out andy gt's Product packaging contest…
Animal & Pet
Phunkee Monkee LLC
Design an awesome eye catching screen print bag for all natural pet treats
Description of the product
Our brand ‘Peppy Pooch’ supplies all natural dog treats to owners looking to provide healthy, tasty snacks to their dogs. We are moving our product line from clear bags with a colored label to screen printed bags. We need an eye catching design for our bags which will convey our company values of quality, reliability and fun while retaining recognition of our brand for those customers who are already familiar with our products and company.
Description of the product target audience
Dog owners looking to provide healthy, tasty, all natural treats for their best friends (their dogs!). Demographic 60% women 40% men. Age 30-64. Product sold nationally.
The winning design will be printed on clear plastic stand up pouches. A range of different products will be packed in these bags so the design will not include any product specific information. Must Have: Include our logo - file attached Include the tagline - ‘Make Your Dogs Day’ Include a clear area on the front of the bag to showcase the product Include our website URL : www.mypeppypooch.com Include the following text on the rear of the bag : FEEDING INSTRUCTIONS: Supervision is always recommended when giving your dog any treat. Always provide plenty of fresh water. This tasty chew should not be used a replacement for your dog’s normal diet. Not for human consumption. This text to be 14 point font minimum WARNING: To avoid danger of suffocation, keep this plastic bag away from babies & children. This bag is not a toy Include a square box on the rear of the bag which is clearly marked. We will place a white label on each bag showing the product specifics in this space. The sticker will be 3 x 3 inches Include social media icons : Facebook, Twitter, Instagram, YouTube Our batch number will be printed on the back of the bag, 2.5 inches from the bottom on the right hand side. It will extend in from the edge up to 2 inches. This area needs to be clear with no print. Nice To Have: Some call to action around the social media icons : Follow us on.…visit our blog at www.mypeppypooch.com and join our mailing list for product updates and exclusive deals. Some technical stuff File type : Adobe Illustrator Fonts : To be included with the file Colors : 5 MAX including logo colors - white is a color Type : 6pt for positive, 8pt bold for reversed out type. Include bleed edge. What to look at/review: Our logo (attached) Example of one of our current labels (attached) Our website : www.mypeppypooch.com Bag dieline (attached)
What to avoid
The bag will be used for many different products. No product details should be included in the design as these will all be included on a label which is applied to each bag separately.
Every design category has flexible pricing for all budgets. Product packaging starts at $449.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
andy gt collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Thank you for the beautiful Nature's Choice gummy label.
It is perfect, and everyone loves the design.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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