elise.synnotE got their new product packaging by running a design contest:
Design an Aussie inspired Body Wash label for a zoo collaboration!
Check out elise.synnotE's Product packaging contest…
Cosmetics & Beauty
Natures Organics - Brand is: OC Naturals
OC Naturals Body Wash - French Pear & Apple fragrance
Description of the product
We are doing a collaboration with Australia Zoo, and need to create a HandWash label incorporating Australian fauna/greenery with an Australian animal/s. Proceeds from the sale will be going to the Australia Zoo 'adopt an animal' program.
Description of the product target audience
Main Grocery Buyers - generally Mums over 30. The audience is Australia only. See our website for current pack designs. We need to ensure the branding is consistent.
A wrap around label on a white background, incorporating the OC Branding with the Australia Zoo logo (secondary) and copy on front of pack. Need to include some kind of Australian fauna/greenery and an illustration of a koala (as first concept). The koala can be hanging off a branch etc so not floating on the pack, even hanging from the logo. It should look sophisticated, not a kids product, illustration can be one colour, or lifelike. See some inspiration in the additional uploads. We could also have a few animals rather than just the colour if it works.
What to avoid
Too much bright colour - needs to be sophisticated. Animals need to be subtle and not too big.
Dieline is attached
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
elise.synnotE collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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