We are looking for the design of a label to go on a 16 oz shrink wrapped bottle for HYDRIVE Energy Water. We have a specific bottle shape in mind, with dimensions (attached). We’d like the label design to play into and take advantage of the unique curve and shape of the bottle. We are open to the dimensions of the label — i.e. whether it’s a partial label or it covers the entire bottle.
We are looking for a clean, modern label design that conveys “Healthier Energy.” HYDRIVE has the same caffeine content as a traditional energy drink but zero calories and comes in a sleek re-sealable bottle. We want consumers to think of our product as THE best energy solution in the market—and turn to it when they need an energy pick me up, whether during the morning rush, on the go, before a work out, big presentation at the office, or before/after a long night out. We want consumers to feel that they are making the best purchase decision and that they are choosing an upscale, modern beverage with the added benefit of energy. HYDRIVE can be taken to the gym or the office—in the car or at home—with friends or on your own—all occasions. When you think of energy—you think HYDRIVE.
Attached is our brand logo, we prefer the brand name to appear horizontally.
Key call outs on the packaging MUST include: "HYDRIVE Energy Water", "ZERO Calories".
Also included on the package should be "WITH CAFFEINE" and “WITH VITAMINS” but this does not need to be a stand out or prominent.
We are open to creative cap options--different colors, featuring a call out on the cap (logo, “ZERO CALORIES”), etc.