The design turned out great! Javier's design skills and creativity are amazing. He was extremely quick in making revisions.
Thank you love my design.
Great communicator. Really understood our vision
Did great. Really fast and designs looked good.
- Jeff Perlot
How Geoff and Jo started their product packaging journey
Who are you known as?
What industry do you think your business is most related to?
Food & Drink
Tell us a bit about who you are and the people you reach
We sell a new product called Coconut Greens. It is an organic health food supplement combining coconut water and supergreens. Our target market is busy people who want to be healthy. Things our audience love are coconut water, Lululemon, paleo, vegan, green smoothies. Our hook line is Love coconut water? Need more greens?
We are a social enterprise organisation called Dose 4 Dose and we donate 5 years vitamin A to vulnerable children for every tub we sell.
We are Australian and we live in Melbourne and manufacture in New York and are targeting Australia and the US primarily and will expand beyond this later.
What inspires you and how do you envision the design for your business?
We have a physical product and are selling it in retail and our website http://www.coconutgreens.com a logo for coconut greens and Dose 4 Dose. We want to revamp our packaging and label and leverage this imagery on our site. I'm reasonably happy with our logos and the paper bag style background but want a more engaging packaging so that it will pull of shelf more readily in retail. I like the earthy feel and had the idea that the packaging would look like a rustic paper / hession shopping bag with illustrated grasses / veggies coming out of the top. I'm open to moving to a pouch instead of a tub for packaging and would like to be environmentally responsible.
I like the style of the coconut greens logo central pic and text but would be open to echanging the wheat looking pics for more spinach / broccoli looking imaging. Keep in mind the audience skews female and 25 - 45 age group. Think of the average Pilates / yoga Lululemon girl who likes to post their healthy food and activities on Instagram.